Priority provides products and services that offer solutions to dairy producers. Travel our site and see how Priority's commitment to new technology, science, quality and people can assist you. The "Why Priority" section features information on acidosis, Variable Manure Syndrome (VMS)  and testimonials from producers.

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Research - Priority's genetic research is pioneering the next generation of digestive technology that will change how dairy cows are fed. Microbiologists use genomic  techniques to identify and select digestive hybrids that survive and grow in the harsh rumen and intestinal tract. 

Science - Priority research and quality control uses the most up-to-date DNA, genomic and PCR technology to discover and test proprietary strains. Once identified, DNA fingerprinting is used to maintain purity and Priority product consistency.

Quality - The Bacteria Quality System (BQS) is a 21 step QC process that ensures the right workers are identified and placed in a dormant state to ensure product efficacy.

People - Priority IAC has an extensively trained sales staff that works directly with dairy producers on challenges they face. Priority Representatives also work collaboratively with influencers to show how the P-One Program technology will compliment rapidly fermentable carbohydrates in today's dairy diets.